Knowledge is a familiarity or awareness of someone or something gained by experience or education. It is information and understanding about a subject that you get by experience or study, either known by one person or by people generally.

Knowledge is acquired through a variety of means, including:

  • Experience: Knowledge can be acquired through experience, such as when we learn by doing.
  • Education: Knowledge can also be acquired through education, such as learning from books or teachers.
  • Research: Knowledge can also be acquired through research, such as when we study a particular topic in depth.

There are many different types of knowledge, including:

  • Factual knowledge: Factual knowledge is knowledge about facts and figures.
  • Procedural knowledge: Procedural knowledge is knowledge about how to do things.
  • Conceptual knowledge: Conceptual knowledge is knowledge about ideas and concepts.
  • Strategic knowledge: Strategic knowledge is knowledge about how to plan and execute strategies.
  • Social knowledge: Social knowledge is knowledge about people and how to interact with them.

Different types of knowledge are relevant for different roles in life and a career. For example, a doctor needs to have factual knowledge about human anatomy and physiology, procedural knowledge about how to diagnose and treat diseases, and conceptual knowledge about the principles of medicine. A teacher needs factual knowledge about the subjects they teach, procedural knowledge about how to teach those subjects, and conceptual knowledge about the principles of education.

Knowledge is a valuable asset that can help us to succeed in life. By acquiring knowledge, we can learn new things, solve problems, and make better decisions. Knowledge can also help us to understand the world around us and to connect with others.

How does knowledge fit into Spark Principles?

Spark Principles was originally designed for sales people. The over-riding principle being that knowledge is not enough. Even with every bit of knowledge about the product, company and services, a sales person can still fail if he or she lacks the other traits than contribute to success.

After taking tests, the sales person arrives at a score which is the total of all scores. The tests can be taken at primary, secondary and tertiary level. Tertiary level gives the most accurate result.

The final result can be measured against other sales people in the company to accurately predict how succesful they will be. More importantly, the salesperson can identify weak areas and improve small areas.

In this example, the salesperson has just joined the company and scores quite well which shows great potential. He has experience in the industry so has some knowledge.

Scoring example 480

After training, we can expect him to significantly improve his knowledge score, gain some confidence and adapt his skills as becomes more comfortable and learns what works and what doesn’t.

The increase in score lifts him to the 70th percentile and in this example improves his conversion rate to 50%. In home improvement sales this could mean a signifant increase in earnings so is worth the commitment.

Scoring example 660

Knowledge is dependent on context

The list of knowledge requirements will be different depending on what you want to achieve. Scoring is also relevant to the requirement. Confidence on camera would be an improtant skill for a You Tuber or course creator but has no relevance for a lawyer.

This is the skill list for home improvement sales:

More lists coming

As the website and service are built we will increase our library of knowledge lists for specific goals or career paths.

While we can produce relevant lists and create quizzes to test level of knowledge, we do not aim to provide specific education. Rather we teach the skills to support the knowledge so that you can use the knowledge to achieve your goals.

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